Episode 59

full
Published on:

18th Aug 2024

The Tactics of Sales Leadership: Inspire, Train, and Coach with Armand Farrokh

Armand Farrokh shares his journey from sales rep to VP of Sales, revealing the strategies that have propelled him to success. Armand dives deep into the tactical aspects of building and leading high-performing sales teams, emphasizing the importance of boldness, authenticity, and effective coaching. He also discusses the challenges of cold calling, why it still works, and how to train teams to excel in a competitive market. Whether you're an aspiring sales leader or a seasoned professional, this episode offers actionable insights that can help you elevate your game.

Chapters:

  • 00:00:00 - Building Outstanding Sales Teams with Armand Farrokh
  • 00:01:32 - From Sales Rep to VP of Sales
  • 00:02:22 - The Truth About Cold Calling
  • 00:03:31 - Mastering Tactical Sales Leadership
  • 00:04:35 - Building a Winning Sales Team from Scratch
  • 05:14 - The Secret to Hiring Sales Reps Who Excel
  • 08:00 - Identifying the Right Sales Traits During Interviews
  • 10:45 - The Art of Selling Without Selling
  • 13:30 - Building a Sales Team That Reflects Your Vision
  • 15:23 - Onboarding That Gets Results
  • 00:21:46 - Why Continuous Learning is Key
  • 00:22:19 - Structuring Sales Training for Maximum Impact
  • 00:24:47 - Making the Most of Team Tape Reviews
  • 00:27:10 - Creating Consistency with Weekly Training Rhythms
  • 00:29:16 - Leading with Clarity and Purpose
  • 00:31:47 - Bringing Your Unique Leadership Style to the Table
  • 00:34:37 - Motivating Your Team and Reselling the Vision
  • 00:38:16 - Managing Quota Increases Without Killing Morale
  • 00:40:30 - Wrapping Up: Key Takeaways from Armand Farrokh

Connect With Armand here:

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Mentioned in this episode:

The Arise Immersion

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About the Podcast

The Rising Leader
‘The Rising Leader podcast is a show for top performing leaders who want to take their lives, their career, and their impact to the next level. The world is craving a new type of leadership and culture from those who lead high performing teams and are truly connected to their authentic self while blazing a trail for others to follow. This show will give you the knowledge and understanding of what it takes to lead yourself, lead others, lead a team, and lead a culture. It will help you embody the core principles of your highest version to take on any team, company, or mission. Tune into episodes (almost) every week hosted by Founder and CEO of Alluviance, Alex Kremer, whose mission is to help millennial tech sales leaders build a culture founded on purpose, connection, and growth.’

About your host

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Hector Santiesteban